Evential gives B2B event organizers real-time BLE badge tracking, automated sponsor ROI reporting, and a qualified lead marketplace — all from one event analytics dashboard.
Evential is an event analytics platform built for B2B conference and trade show organizers. It combines BLE-based attendee tracking, automated sponsor ROI reporting, and a qualified lead marketplace into a single dashboard — replacing manual spreadsheets and post-event guesswork with real-time event data analytics.
For organizers: Get real-time operational intelligence — see who checked in, which sessions are full, and where foot traffic is concentrated across your venue.
For sponsors: Automatically receive verified ROI reports showing booth visits, dwell time, and qualified leads within 24 hours of event close.
For venues: Permanent gateway installations turn every booked event into an intelligent, data-rich experience without additional setup.
The event analytics platform works through a network of BLE (Bluetooth Low Energy) smart badges and fixed gateway sensors. Badges are distributed to attendees at check-in; gateways installed throughout the venue capture badge signals to track movement, booth engagement, and session attendance in real time.
Unlike manual lead capture tools or post-event survey platforms, Evential's event intelligence platform captures data continuously throughout your event — giving you a complete picture of attendee behavior and sponsor ROI without any manual entry.
Evential's conference analytics software and trade show analytics tools adapt to your event type — from multi-day expos to single-day corporate summits.
Track exhibitor booth performance, measure sponsor engagement, and give vendors the verified ROI data they need to re-book next year. Identify your highest-traffic zones and optimize floor plan layout with event analytics features.
Monitor session attendance capacity in real time, identify no-show patterns, and measure the true reach of each sponsor's presence. Evential's conference analytics software turns your event data into a retention tool for sponsors.
From internal summits to partner expos, understand how your agenda performed, which topics drew the largest crowds, and where your venue investment is best spent next time. See how event tracking works in practice.
Every badge scan, booth visit, and session attendance shows up in your event analytics dashboard the moment it occurs. No refreshing. No waiting. No manual entry. Evential's attendee tracking gives you a live picture of your event floor.
Set up once. Capture everything automatically. Monetize the event data your sponsors already want. Here's how Evential's event intelligence platform works end to end.
A multi-step wizard guides you through event setup, floor plan design with drag-and-drop booth placement, and attendee CSV import. Your event analytics configuration is saved and ready to deploy.
Ship smart BLE badges to your venue. Gateway sensors track attendee movement throughout the space in real time — capturing booth engagement and session attendance with zero behavior change required from attendees.
See real-time check-ins, booth heatmaps, session attendance, dwell times, and foot traffic patterns as your event unfolds. Your event analytics features dashboard updates continuously.
Within 24 hours of event close, sponsors receive comprehensive ROI reports showing booth performance vs. event averages — the kind of verified sponsor ROI tracking data that drives renewals.
Build and sell lead reports to sponsors — contacts who visited their booth, dwelled 5+ minutes, and opted in to data sharing. Evential's event lead generation marketplace turns attendee engagement into post-event revenue.
Attendee movement data is anonymous by default. PII is not linked when attendees opt out at check-in. Built-in country-based GDPR compliant event tracking templates handle the rest automatically.
No more post-event scrambles. No more guessing what worked. Evential's event analytics features give you real data, real time, every event.
Who showed up, who didn't, which booths are buzzing, and which rooms are dead — all live in your event analytics dashboard. Stop guessing what's happening on the floor. Evential's attendee tracking shows you instantly.
A guided wizard walks you through floor plan, booth layout, and attendee list upload. A readiness score confirms you're good to go — so your conference analytics software is live from minute one.
Auto-generated ROI reports with verified numbers — booth traffic, dwell time, qualified leads. The sponsor ROI tracking data that makes exhibitors renew before you even ask. Then sell those leads on top, adding a new revenue stream post-event.
Build verified lead packages from booth-engaged, opted-in attendees and sell them directly to sponsors through Evential's built-in event lead generation marketplace — turning post-event data into ongoing revenue.
Set up automation routines with triggers, conditions, and actions. Drag and drop from a library of pre-built actions — or build your own workflows to connect event data analytics to your existing tools.
Customizable emails to recipient lists triggered by event activity — check-in thresholds, booth milestones, or session capacity alerts.
Alert organizers in the event analytics dashboard the moment key thresholds are hit — no checking required.
Automatically generate and send sponsor ROI tracking reports at event close — no manual compilation needed.
POST event data to Zapier, Make, or any custom endpoint in real time — keeping your event data analytics connected to your stack.
Fires when event status changes to live.
Notify the organizer's dashboard.
POST event data to an external URL.
Evential's event data analytics is anonymous by default. PII is not linked when attendees opt out at check-in — keeping your event tracking fully privacy compliant.
Badge movement data never contains PII and attendees can explicitly opt out. Your event analytics software respects attendee privacy by default.
Pre-built privacy templates for country-based compliance like GDPR & CCPA, configurable data retention, and one-click PII erasure give your event organizers full regulatory control.
Choose 30, 90, or 365-day retention windows. Auto-purge ensures event data analytics don't linger beyond your policy — keeping compliance automatic.
Evential's event analytics platform serves organizers, venues, and sponsors who need verified data — not estimates — to run smarter events and justify their investment.
Running B2B conferences, trade shows, and corporate events with 400–1,500+ attendees. Get real-time event analytics and automate the sponsor ROI reporting you've been doing by hand. Explore conference analytics.
Seeking attendee tracking and space utilization analytics across events. Permanent gateway installations let every event that books your space activate Evential's event intelligence platform automatically.
You paid for a booth. Get verified, qualified leads with dwell time data, return visit rates, and automated sponsor ROI reports delivered within 24 hours of event close. Learn how sponsor ROI tracking works.
Everything you need to know about Evential's event analytics platform, BLE badge tracking, and sponsor ROI features.
Open the dashboard, create your first event, and start capturing the event intelligence your sponsors have been asking for. Evential's conference analytics software sets up in hours, not weeks.
For investors: contact@evential.co · Pre-seed. Raising now.